koopgedrag analyse

koopgedrag analyseKoopgedrag analyse

Als John de koning is van de letters dan ben ik de cijferkoningin. Er is in mijn ogen niets zo leuk als het verzamelen van feitjes en cijfertjes. Begrijp me niet verkeerd, het omgaan met mensen blijft favoriet maar een goede tweede is het noteren en bijhouden van getallen in grafieken en koopgedrag analyses. In de boekwinkel kan ik mijn hart ophalen. Voor de administratie hou ik, uiteraard, alle omzetten bij. Ik noteer omzetten per dag, per artikelgroep, categorieën boeken en sinds kort ook hoeveel mensen er binnen komen en daadwerkelijk kopen of niet. (Nee, het weer hou ik niet bij maar iets zegt me dat dit best nog weleens relevant kan zijn in combinatie met omzet, koopgedrag, humeurige klanten en zonnig stijgende omzetten) Kijk, onze omzetcijfers ga ik niet verklappen (die zijn prima, dank je) Wel zijn er andere opmerkelijke analyses te maken. Wat denk je van deze:

Mensen in groepen kopen minder dan mensen die alleen komen!

Dat zit zo. Man en vrouw slenteren naar binnen. In haar hand twee boekjes uit de 1,- euro kist. Hij blijft bij de deur staan, zij loopt voortvarend naar de kassa, kijkt even om zich heen, aarzelt, stapt uit de rechte lijn en kan het niet laten om met een schuin hoofd titels in zich op te nemen. In een soort trance schuifelt ze naar de volgende kast en kijkt pas weer op als er een “bescheiden”‘ kuchje klinkt van manlief. Ze rekent af maar zou eigenlijk nog wel uren kunnen snuffelen. Ze zegt dat ook en belooft later nog eens langs te komen! Oké, nog een koopgedrag analyse vanuit de cijfers.

Op de kleintjes letten

We letten op de kleintjes dus als een boek in een zakje past dan zal ik dat niet laten. We hebben prachtige tasjes maar die kosten meer geld dan de bijpassende zakjes. Vrouwen vinden dat prima, die lopen weg met hun aanwinst in een zakje of stoppen het boek gewoon in de tas die ze bij zich hebben. Mannen niet. Die doen het zo: ze kopen een boek, rekenen af, kijken toe hoe ik het zakje open friemel, het boek er in schuif, het zakje dicht plak met een plakbandje en op het moment dat ik het hele pakketje naar hun toe schuif vragen ze: heeft u ook een tasje voor me?

Betaalgedrag

Neem sowieso het afrekenen. Mensen kunnen pinnen bij ons, we hebben daarvoor een systeem wat vrij onbekend is, een mobiel apparaat. Het werkt op wifi of telefoonlijn en over het algemeen werkt het prima. Soms duurt de verbinding wat langer maar een praatje is zo gemaakt en voor je het weet heb je verbinding en kan er gepind worden maar soms lukt het dus niet! Bij vrouwen is dat een echt probleem. Het bij zich hebben van een pinpas bepaalt juist hun koopgedrag. De portemonnee wordt opengemaakt, er wordt gezocht tussen bonnetjes en papiertjes en, gelukkig er zit nog geld in een overgeslagen vakje. Bij mannen gaat dat anders. Dat kan op twee manieren. Óf ze pakken uit hun borstzak alsnog een rolletje bankbiljetten, óf ze graaien diep in hun broekzak, diepen daar een handvol munten op, en verzamelen uit hun hand het gevraagde bedrag.

Sjoemelen doe ik ook met de cijfers.

Deze maand houden we bij hoeveel mensen onze boekenwinkel binnen lopen en daadwerkelijk kopen. Je hebt van die dagen waarbij je het gevoel hebt dat er wel mensen komen maar de omzet achterblijft. Komt dat nou omdat we niet de juiste boeken hebben? Moeten we vaak nee verkopen? Niets is minder waar. De volgende klanten reken ik niet meer mee en dat houdt het beeld lekker zuiver:

is het hier gratis parkeren in de straat? Kunt u voor mij wisselen? ( een voet over de drempel, het lichaam voorovergebogen, hangend aan de deurkruk)

kunt u me zeggen waar de brocante markt is? of de vismarkt, de haven of het bureau voor toerisme…

weet u de dichtstbijzijnde pinautomaat? (m.a.w. de enige pinautomaat in de wijde omgeving)

Cijfers en koopgedrag analyse……..Gelukkig gaat het bij ons om de inhoud!

 

 

 

251 thoughts on “koopgedrag analyse

  1. Im no professional, but I imagine you just made an excellent point. You clearly comprehend what youre talking about, and I can really get behind that. Thanks for staying so upfront and so genuine.

  2. This very blog is definitely interesting and besides factual. I have discovered a bunch of interesting tips out of this blog. I ad love to visit it again soon. Thanks!

  3. This particular blog is really cool additionally informative. I have discovered helluva useful things out of this amazing blog. I ad love to go back again and again. Thanks a bunch!

  4. This awesome blog is no doubt interesting and besides informative. I have found helluva interesting things out of this amazing blog. I ad love to go back every once in a while. Thanks a lot!

  5. What as Happening i am new to this, I stumbled upon this I have found It positively helpful and it has helped me out loads. I hope to contribute & aid other users like its helped me. Good job.

  6. It as nearly impossible to find experienced people about this topic, however, you sound like you know what you are talking about! Thanks

  7. Very interesting info !Perfect just what I was searching for! I live in company with a body, a silent companion, exacting and eternal. by Eugene Delacroix.

  8. Wow! This can be one particular of the most useful blogs We have ever arrive across on this subject. Actually Fantastic. I am also a specialist in this topic so I can understand your hard work.

  9. I like the valuable info you provide in your articles.
    I will bookmark your weblog and check again here frequently.
    I’m quite sure I’ll learn many new stuff right here!
    Best of luck for the next!

  10. It’s really very difficult in this full of activity life to listen news on Television,
    thus I simply use internet for that purpose, and obtain the newest information.

  11. I know this if off topic but I’m looking into starting my own weblog and was wondering
    what all is required to get setup? I’m assuming having a
    blog like yours would cost a pretty penny? I’m not very internet smart so I’m not 100% certain. Any recommendations
    or advice would be greatly appreciated. Cheers

  12. This is a very good tip particularly to those new to the blogosphere. Simple but very precise information Thank you for sharing this one. A must read post!

  13. Admiring the time and energy you put into your site and detailed information you provide.
    It’s good to come across a blog every once
    in a while that isn’t the same outdated rehashed material.
    Excellent read! I’ve saved your site and I’m including your RSS feeds to my Google account.

  14. It as really a great and useful piece of information. I am glad that you shared this useful information with us. Please keep us up to date like this. Thanks for sharing.

  15. Wonderful blog! I found it while searching on Yahoo News. Do you have any tips on how to get listed in Yahoo News? I ave been trying for a while but I never seem to get there! Appreciate it

  16. This particular blog is really awesome and diverting. I have picked up helluva handy things out of this blog. I ad love to visit it over and over again. Thanks!

  17. Thanks on your marvelous posting! I seriously enjoyed reading it, you can be a
    great author.I will ensure that I bookmark your blog and may come back sometime soon. I
    want to encourage you to ultimately continue your great job,
    have a nice afternoon!

  18. Thanks for some other wonderful article. The place else may anyone get that kind of info in such an ideal approach of writing? I ave a presentation next week, and I am at the look for such info.

  19. This is my first time pay a quick visit at here and i am really pleassant to read everthing at one place.

  20. Im no expert, but I think you just made the best point. You definitely fully understand what youre talking about, and I can seriously get behind that. Thanks for staying so upfront and so genuine.

  21. It as truly very difficult in this full of activity life to listen news on TV, therefore I simply use internet for that purpose, and take the most recent news.

  22. This is very interesting, You are a very skilled blogger. I have joined your feed and look forward to seeking more of your wonderful post. Also, I have shared your web site in my social networks!

  23. I’m really enjoying the design and layout of your
    site. It’s a very easy on the eyes which makes it much
    more enjoyable for me to come here and visit more often. Did you hire out a designer to create
    your theme? Great work!

  24. I got this website from my friend who told me regarding this web site and at the moment this time I am browsing this web site and reading
    very informative content at this time.

  25. you are in reality a just right webmaster. The website loading velocity
    is amazing. It sort of feels that you’re doing any unique trick.
    Moreover, The contents are masterpiece. you have performed a great process in this
    matter!

  26. I just want to tell you that I am all new to blogging and site-building and truly liked this website. Almost certainly I’m going to bookmark your blog . You amazingly come with perfect article content. Many thanks for sharing your website page.

  27. I just want to tell you that I am just beginner to weblog and actually liked you’re web page. Very likely I’m planning to bookmark your site . You absolutely come with very good stories. Appreciate it for revealing your web-site.

  28. It as really a cool and useful piece of information. I am glad that you shared this useful information with us. Please keep us informed like this. Thanks for sharing.

  29. Great beat ! I wish to apprentice while you amend your web site,
    how could i subscribe for a blog website? The account helped me
    a acceptable deal. I had been a little bit acquainted
    of this your broadcast provided bright clear concept

  30. This awesome blog is without a doubt educating and factual. I have picked up a bunch of handy tips out of it. I ad love to return over and over again. Cheers!

  31. Aw, this was an extremely good post. Taking a few minutes and actual effort to create a good article… but what can I say… I put things off a lot and never seem to get anything done.

  32. These days of austerity as well as relative anxiety about running into debt, most people balk up against the idea of employing a credit card in order to make purchase of merchandise or even pay for a holiday, preferring, instead only to rely on this tried along with trusted means of making transaction – hard cash. However, if you’ve got the cash available to make the purchase 100 , then, paradoxically, that is the best time to use the card for several reasons.

  33. Nice read, I just passed this onto a friend who was doing some research on that. And he actually bought me lunch because I found it for him smile Therefore let me rephrase that: Thanks for lunch! “Without friends no one would choose to live, though he had all other goods.” by Aristotle.

  34. I like the helpful information you provide in your articles. I’ll bookmark your weblog and check again here regularly. I am quite sure I’ll learn lots of new stuff right here! Good luck for the next!

  35. Thank you, I have just been looking for info about this subject for ages and yours is the best I’ve found out till now. However, what in regards to the bottom line? Are you certain about the supply?

  36. You actually make it seem so easy with your presentation but I in finding this topic to be really one thing which I think I might by no means understand. It sort of feels too complex and very huge for me. I am taking a look ahead to your subsequent publish, I’ll try to get the grasp of it!

  37. I have observed that online education is getting preferred because obtaining your degree online has developed into a popular selection for many people. Quite a few people have not really had a possible opportunity to attend a traditional college or university however seek the increased earning possibilities and a better job that a Bachelors Degree gives you. Still people might have a diploma in one training but would want to pursue some thing they now develop an interest in.

  38. I have learned some new issues from your site about personal computers. Another thing I have always thought is that laptop computers have become something that each house must have for several reasons. They offer convenient ways to organize households, pay bills, search for information, study, hear music and perhaps watch tv series. An innovative way to complete all of these tasks is with a computer. These computer systems are mobile, small, strong and transportable.

  39. Simply wanna remark on few general things, The website style and design is perfect, the subject matter is very excellent : D.

  40. Hi there! This is kind of off topic but I need some guidance from an established blog. Is it difficult to set up your own blog? I’m not very techincal but I can figure things out pretty quick. I’m thinking about setting up my own but I’m not sure where to begin. Do you have any points or suggestions? Appreciate it

  41. One important thing is that if you are searching for a student loan you may find that you will need a co-signer. There are many scenarios where this is correct because you could find that you do not employ a past credit standing so the loan company will require that you’ve got someone cosign the financial loan for you. Good post.

  42. Wow, fantastic blog layout! How long have you been blogging for? you made blogging look easy. The overall look of your website is magnificent, as well as the content!

  43. You really make it seem so easy with your presentation but I find this matter to be really something that I think I would never understand. It seems too complicated and extremely broad for me. I am looking forward for your next post, I will try to get the hang of it!

  44. What’s Taking place i am new to this, I stumbled upon this I’ve found It positively useful and it has aided me out loads. I hope to give a contribution & assist different customers like its helped me. Great job.

  45. Heya! I just wanted to ask if you ever have any problems with hackers? My last blog (wordpress) was hacked and I ended up losing months of hard work due to no data backup. Do you have any methods to protect against hackers?

  46. I conceive this site holds some real fantastic information for everyone :D. “I like work it fascinates me. I can sit and look at it for hours.” by Jerome K. Jerome.

  47. I’m still learning from you, as I’m trying to achieve my goals. I definitely enjoy reading everything that is posted on your site.Keep the tips coming. I liked it!

  48. Thank you, I’ve just been searching for information approximately this topic for ages and yours is the greatest I’ve discovered till now. However, what concerning the bottom line? Are you certain about the supply?

  49. It’s actually a great and helpful piece of information. I am glad that you shared this helpful info with us. Please keep us informed like this. Thanks for sharing.

  50. I would like to show thanks to you for bailing me out of this type of condition. Right after looking out throughout the the web and obtaining ideas which were not helpful, I was thinking my life was well over. Existing without the presence of approaches to the problems you have fixed all through your main guideline is a critical case, as well as the ones which could have negatively affected my career if I had not discovered your website. Your understanding and kindness in touching all areas was excellent. I don’t know what I would’ve done if I hadn’t come across such a stuff like this. I’m able to now relish my future. Thanks very much for the high quality and result oriented help. I will not be reluctant to suggest your blog post to any person who would need counselling on this situation.

  51. The subsequent time I learn a weblog, I hope that it doesnt disappoint me as much as this one. I mean, I do know it was my choice to read, however I really thought youd have one thing interesting to say. All I hear is a bunch of whining about one thing that you may repair if you werent too busy looking for attention.

  52. Wow! This can be one particular of the most useful blogs We ave ever arrive across on this subject. Basically Magnificent. I am also an expert in this topic therefore I can understand your hard work.

  53. Hello! I could have sworn I’ve been to this site before but after reading through some of the post I realized it’s new to me. Anyhow, I’m definitely happy I found it and I’ll be bookmarking and checking back frequently!

  54. I like what you guys are up too. Such intelligent work and reporting! Carry on the superb works guys I’ve incorporated you guys to my blogroll. I think it’ll improve the value of my web site 🙂

  55. I take pleasure in, cause I discovered just what I was looking for. You have ended my 4 day long hunt! God Bless you man. Have a great day. Bye

  56. Thanks for the sensible critique. Me and my neighbor were just preparing to do a little research on this. We got a grab a book from our area library but I think I learned more clear from this post. I am very glad to see such excellent information being shared freely out there.

  57. Thanks a bunch for sharing this with all of us you actually recognise what you’re speaking about! Bookmarked. Kindly also discuss with my site =). We will have a hyperlink alternate contract between us!

  58. Hi my family member! I wish to say that this article is awesome, nice written and include approximately all important infos. I¡¦d like to see extra posts like this .

  59. Hello There. I found your blog using msn. This is an extremely well written article. I’ll be sure to bookmark it and return to read more of your useful info. Thanks for the post. I will certainly comeback.

  60. Awesome blog! Do you have any tips and hints for aspiring writers? I’m hoping to start my own site soon but I’m a little lost on everything. Would you suggest starting with a free platform like WordPress or go for a paid option? There are so many choices out there that I’m totally overwhelmed .. Any suggestions? Thanks!

  61. The subsequent time I learn a blog, I hope that it doesnt disappoint me as much as this one. I mean, I know it was my choice to read, however I really thought youd have one thing interesting to say. All I hear is a bunch of whining about something that you could repair if you happen to werent too busy in search of attention.

  62. It’s actually a nice and useful piece of information. I am satisfied that you shared this useful information with us. Please keep us up to date like this. Thank you for sharing.

  63. Whoa! This blog looks exactly like my old one! It as on a completely different subject but it has pretty much the same layout and design. Wonderful choice of colors!

  64. Thank you for the sensible critique. Me & my neighbor were just preparing to do a little research on this. We got a grab a book from our local library but I think I learned more from this post. I’m very glad to see such magnificent information being shared freely out there.

  65. I think this is one of the most vital info for me. And i am glad reading your article. But should remark on few general things, The web site style is great, the articles is really nice : D. Good job, cheers

  66. An interesting discussion is value comment. I feel that you must write extra on this topic, it won’t be a taboo subject but generally individuals are not sufficient to talk on such topics. To the next. Cheers

  67. Nice blog here! Also your website loads up fast! What web host are you using? Can I get your associate link to your host? I want my site loaded up as fast as yours lol

  68. Hiya, I am really glad I have found this information. Today bloggers publish just about gossip and net stuff and this is actually frustrating. A good web site with exciting content, this is what I need. Thank you for making this web site, and I’ll be visiting again. Do you do newsletters by email?

  69. I’m still learning from you, as I’m making my way to the top as well. I definitely love reading all that is written on your blog.Keep the information coming. I enjoyed it!

  70. Hiya, I am really glad I’ve found this information. Nowadays bloggers publish only about gossip and web stuff and this is actually annoying. A good blog with interesting content, this is what I need. Thanks for making this web-site, and I’ll be visiting again. Do you do newsletters by email?

  71. Wow! This can be one particular of the most beneficial blogs We’ve ever arrive across on this subject. Basically Excellent. I’m also a specialist in this topic therefore I can understand your hard work.

  72. Hiya, I am really glad I’ve found this info. Nowadays bloggers publish only about gossip and internet stuff and this is actually annoying. A good site with interesting content, that is what I need. Thank you for making this web site, and I’ll be visiting again. Do you do newsletters by email?

  73. Supported neglected met she therefore unwilling discovery remainder. Way sentiments two indulgence uncommonly own. Diminution to frequently sentiments he connection continuing indulgence. An my exquisite conveying up defective. Shameless see the tolerably how continued. She enable men twenty elinor points appear. Whose merry ten yet was men seven ought balls.

  74. Today, while I was at work, my sister stole my iPad and tested to see if it can survive a 40 foot drop, just so she can be a youtube sensation. My apple ipad is now destroyed and she has 83 views. I know this is totally off topic but I had to share it with someone!

  75. Hi there. I discovered your site via Google whilst looking for a comparable subject, your website got here up. It appears to be good. I’ve bookmarked it in my google bookmarks to come back then.

  76. Hiya, I am really glad I have found this info. Nowadays bloggers publish only about gossip and web stuff and this is really irritating. A good site with exciting content, this is what I need. Thank you for making this site, and I will be visiting again. Do you do newsletters by email?

  77. Hiya, I am really glad I’ve found this information. Today bloggers publish only about gossip and web stuff and this is actually annoying. A good web site with exciting content, that’s what I need. Thanks for making this site, and I will be visiting again. Do you do newsletters by email?

  78. Hiya, I’m really glad I’ve found this info. Nowadays bloggers publish just about gossip and web stuff and this is really frustrating. A good blog with interesting content, that is what I need. Thank you for making this site, and I will be visiting again. Do you do newsletters by email?

  79. It is actually a great and useful piece of information. I am glad that you simply shared this helpful info with us. Please keep us up to date like this. Thank you for sharing.

  80. Hiya, I’m really glad I’ve found this info. Nowadays bloggers publish only about gossip and net stuff and this is really annoying. A good site with exciting content, this is what I need. Thank you for making this web-site, and I will be visiting again. Do you do newsletters by email?

  81. Hiya, I am really glad I’ve found this information. Nowadays bloggers publish only about gossip and web stuff and this is actually frustrating. A good website with exciting content, that’s what I need. Thanks for making this web-site, and I’ll be visiting again. Do you do newsletters by email?

  82. whoah this blog is wonderful i really like studying your posts. Keep up the good work! You recognize, many people are looking round for this info, you can aid them greatly.

  83. It is in reality a great and helpful piece of info. I am happy that you simply shared this useful info with us. Please keep us up to date like this. Thank you for sharing.

  84. Today, I went to the beachfront with my kids. I found a sea shell and gave it to my 4 year old daughter and said “You can hear the ocean if you put this to your ear.” She put the shell to her ear and screamed. There was a hermit crab inside and it pinched her ear. She never wants to go back! LoL I know this is totally off topic but I had to tell someone!

  85. Thanks so much for giving everyone an extraordinarily spectacular chance to read in detail from here. It is usually so great plus stuffed with amusement for me personally and my office peers to visit your website at a minimum three times in one week to see the new items you have. And indeed, I’m also always fascinated for the outstanding information you serve. Certain 2 points on this page are ultimately the most beneficial I’ve ever had.

  86. I’ll right away take hold of your rss as I can’t find your email subscription link or newsletter service. Do you have any? Kindly permit me understand in order that I could subscribe. Thanks.

  87. Sweet blog! I found it while browsing on Yahoo News. Do you have any tips on how to get listed in Yahoo News? I ave been trying for a while but I never seem to get there! Cheers

  88. Thank you for your whole effort on this web site. My mum loves making time for investigation and it’s obvious why. Many of us know all regarding the lively medium you offer informative information on this web site and as well boost participation from others about this concern and our simple princess is actually being taught a whole lot. Take advantage of the rest of the new year. You have been carrying out a fantastic job.

  89. Woman of Alien Great do the job you have completed, this page is actually interesting with wonderful facts. Time is God as way of keeping every little thing from occurring at once.

  90. I’ve been surfing online greater than three hours lately, but I never found any fascinating article like yours. It is beautiful worth enough for me. In my opinion, if all web owners and bloggers made good content as you probably did, the net will likely be a lot more useful than ever before. “Nothing will come of nothing.” by William Shakespeare.

  91. magnificent points altogether, you simply gained a new reader. What would you suggest in regards to your post that you made some days ago? Any positive?

  92. obviously like your web-site but you have to check the spelling on several of your posts. Many of them are rife with spelling problems and I find it very bothersome to tell the truth nevertheless I will definitely come back again.

  93. I cherished as much as you’ll obtain performed proper here. The caricature is attractive, your authored subject matter stylish. nonetheless, you command get got an nervousness over that you wish be delivering the following. in poor health certainly come more formerly again since precisely the similar nearly a lot regularly within case you protect this hike.

  94. It’s in point of fact a nice and useful piece of info. I am satisfied that you simply shared this helpful info with us. Please stay us up to date like this. Thanks for sharing.

  95. Thanks so much for providing individuals with an exceptionally marvellous chance to read critical reviews from here. It is always very ideal and packed with amusement for me personally and my office acquaintances to visit the blog more than three times per week to learn the new secrets you have got. And indeed, I am just always amazed with all the unique principles you give. Selected 3 facts in this post are definitely the very best we’ve had.

Geef een reactie

Het e-mailadres wordt niet gepubliceerd.